Sunday, September 1, 2013

Previewing your Campaigns before sending

Before you send out your email campaign, make sure you preview it in BitFaster. There are two modes that you can use to preview your campaign:

  • Without Personalization
  • With Personalization

To preview your campaign without personalization (e.g. "Dear Joe"), you can follow the steps below:

  • Choose Email Campaigns (from the tree view in the Main tab)
  • Right click on the campaign you want to preview
  • Click on Preview Campaign

This option will display your email campaign without personalizing (or mail merging). If you have used any system variables (such as "[FirstNameX]" for personalizing), they will be shown as it is in the preview.

System variables are used to personalize your campaigns (Email and SMS). A system variable is enclosed in square brackets like [LastName]. Please remember that these are case sensitive.

Now if you want to view your campaign with personalization, make sure you have added at least one contact in BitFaster. You can then follow the steps below:

  • In the Main tab, expand Groups from the tree view
  • Click on a Group to display all the Contacts under it
  • Right click on a Contact and choose Preview Campaign
  • You can now select an Email or SMS campaign from the list and click on the Preview button

This will display the campaign in the Campaign Preview tab, but with personalization (mail merge). You can now see that all the system variables you have specified in your campaign text are mail merged and shown.

No comments:

Post a Comment